ZULKEPLI, Nor Shafika; LEBY LAU, Jasmine. PENGARUH ALAT PEMASARAN HIJAU TERHADAP TINGKAH LAKU PEMBELIAN PENGGUNA DI SELANGOR (THE EFFECT OF GREEN MARKETING TOOLS ON CONSUMER BUYING BEHAVIOR IN SELANGOR). Jurnal Pengguna Malaysia, [S. l.], v. 40, n. 2, p. 119–140, 2024. Disponível em: https://jpmjurnal.com/jpm/article/view/268. Acesso em: 20 apr. 2026.